Since the emergence of ChatGPT a couple of years ago, generative AI has become popular in our society. This technology has arrived with force due to all the advantages it offers. However, not all people know how to get the most out of this tool. Mastering Prompt engineering is key to taking advantage of the use of generative AI in your company.
What is Prompt engineering?
Prompt Engineering refers to the editing of the initial text that is offered to an artificial intelligence model such as ChatGPT to obtain a superior result.
Mastering this is a better understanding of how these models work internally, allowing you to optimize performance and obtain significant benefits in various applications and scenarios.
For example, for a programming language to offer you an easy-to-apply cooking recipe, you should ask it to give you the result in a “step-by-step” format. In this way, the result it returns is a much clearer recipe than if you simply asked it what dish to cook from the four ingredients you have in the refrigerator.
Messages that aim to take full advantage of Prompt Engineering and obtain better results from querying the AI model are known as prompts.
What makes a good Prompt Engine?
According to coach and speaker, Donna MacGeorge, in her book “The ChatGPT Revolution: How to Simplify Your Work and Life Admin with AI”, an effective prompt is characterized by being precise, concrete and attractive. By providing ChatGPT with a well-formulated message, it can accurately understand your needs, resulting in more personalized and useful responses. This adaptation reduces the time, energy and effort required, thus optimizing the interaction experience.
Additionally, McGeorge adds that, whenever you can, try adding the following elements to your prompt:
● Perspective: Informs the Artificial Intelligence model about the situation or environment in which it is located. Tell him a little about what you are doing and why.
● Purpose: Specific about the particular purpose of the interaction. For example, obtain information, request a recommendation or simply engage in an informal chat. You can also require it to generate positive, critical or balanced content, depending on your needs.
● Personality: Specify the tone and style of the conversation. In this sense, include whether you want the response to have a humorous tone, be empathetic, or incorporate other emotional elements. You can even ask him to respond as if a specific famous person were doing it.
To take advantage of prompts, you have different types of prompts at your disposal.
Prompt Engineering Techniques or Types of Prompts
Continuing with the aforementioned reference book, these would be the most effective types of prompts to obtain better results:
1.- Exploratory prompts
They are similar to asking general, open-ended questions, ideal for exploring a wide diversity of thoughts and opinions. The answers can be revealing, creative and stimulating.
2.- Custom Prompts
Custom prompts enable users to create their own questions or expressions, so ChatGPT can produce responses tailored to their individual requirements and tastes. These can significantly improve the user experience by allowing users to interact with ChatGPT in a more natural and personalized way.
3.- Contextual prompts
They provide contextual details and are valuable when you find yourself in a complicated or confusing situation and require guidance. The answers are usually presented as practical suggestions and possible solutions.
4.- Step by Step Prompts
They are highly effective in providing clear and direct instructions on how to carry out a specific task or achieve a certain goal.
5.- Evaluation prompts
They are beneficial when seeking to gain data-informed insight and perspective on a particular topic. Responses typically offer constructive feedback and recommendations for improvement.
6.- Tracking prompts
These are queries that are made to ChatGPT as a follow-up to its initial response, in order to obtain more details, deepen or clarify aspects. They are an effective way to get more accurate and useful responses from ChatGPT.
Do you want to harness the full potential of generative AI and ChatGPT? At PGR Marketing and Technology we accompany you so you can achieve it.
