In our previous post, we presented you with some free-to-use tools that we have tested. These are solutions that allow us to know how our website responds to the searches made by users.
This information is extremely important when deciding the best strategy to improve the positioning of your target keywords.
Here are six more tools to help you in your SEO strategy for free:
Google Trends
Traditional SEO tools are great for conducting investigations and audits when your business is already established. But what if you're starting a new business and want to know what industries, topics, and ideas users are searching for? Google Trends is an excellent tool to explore the keywords with the most potential for your website.
Google Trends provides:
- Trends: Search for trends in specific countries or regions of the world.
- Popular Topics: Find popular people and long-tail keywords related to them.
- Comparisons: Compare trends over time.
Seolyzer
Seolyzer is a free web crawling, log analysis and SEO tool that helps you determine how search engines like Google view your website. Seolyzer extracts the information that crawling bots leave in your server's log files as they browse your website to identify and create your SEO KPIs. The tool also identifies error codes, redirects, and page speed performance.
In addition, Seolyzer can help you:
- Monitor SEO issues – Identify poor response time, error messages, and crawl volume to resolve before serious damage is done.
- Manage your unique KPIs: Analyze page performance, crawl volume, HTTP status codes, active and new pages, and desktop vs. mobile responsiveness.
- Segment web pages: determine which are your most crawled pages.
- Compare web pages: Find out what Google considers most important of those pages that are crucial to your results.
- Measure SEO Impact – Understand the impact of your SEO efforts on a page-by-page or by-category basis.
SEOquake
SEOquake is a Google Chrome extension that automatically checks the SEO parameters of a web page, quickly and for free. Includes on-page SEO audits, internal and external link reviews, real-time URL and domain comparison, and data file export.
Other things you can use SEOquake for are:
- Link Analysis – Get a detailed overview of how all your links are performing, including URLs, anchor text, and other link types.
- Focus on the metrics that matter: Adjust the SEOquake reports you receive to show only the parameters and metrics that matter to you.
- Audit the SEO of your website: identify any SEO-related problems that search engines may find.
- Share your analysis with whomever you want: export the results in an adjustable and shareable report.
Seobility
With Seobility you can test the level of compliance of your website with current SEO guidelines. You only have to type your URL to start the analysis and receive advice on how to better optimize your website.
In addition to a detailed SEO audit of the web, you will be able to access 1000 subpage audits, reports and email alerts, as well as keyword tracking.
In addition, Seobility allows you to:
- Find technical errors: Fix on-page SEO issues quickly to recover lost traffic and prevent future traffic drops.
- SEO Scoring – Receive an SEO score that takes into account various website factors, including meta information, page quality, link structure, and more.
- Meta Information Analysis – Addresses specific SEO issues with your meta information, such as invalid or incorrect meta titles/descriptions, meta tags, and domain names or page URLs.
- Optimization: Identify areas for improvement in terms of your page speed and quality (related to text, duplicate content, responsive design, and alt attributes for content).
- Link Structure Suggestions: Understand how your page and link structure can be improved with data on headers, internal links, and bad anchor text.
- Server Error Fix – Identifies specific server errors related to redirects, HTTP headers, or CSS and JavaScript files.
Check My Links
Check My Links is a Google Chrome extension that you can use to make sure that your links to internal or external web pages are working. For example, if you were to look up a word on Wikipedia, Check My Links could tell you how many links that Wikipedia page has in total, and how many of those links are broken.
This is useful because it allows you to fix broken links on the spot (or before a page is published). According to its creators, Check My Links is ideal for developers, content editors and web designers.
Check My Links can:
- Identify broken links: Check every link on your web pages and identify all invalid links.
- Highlight Problems: The tool quickly highlights good links in green and broken links in red.
- Export broken links for further analysis: copy all your bad links to the clipboard with one click.
BROWSEO
BROWSEO is an SEO browser that allows you to review the web, analyze its UX and content, as well as obtain information about its SEO .
These are some features of BROWSEO:
- See the number of words on the page: find the optimal extension for your texts.
- Determine the number of internal and external links on your page to see how your linking strategy is working on each page.
- See all meta information: Review title tags, alt text, and meta descriptions.
PGR Marketing & Technology can help you with the SEO of your web pages and in your strategy to optimize your positioning in search engines. Get more visibility and traffic organically to attract more leads.
