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The growth of generative AI at Demand Gen

The growth of generative AI at Demand Gen

Generative AI is revolutionizing all areas of society and marketing is one of the most. As technology continues to advance, its role in all strategies becomes more present.

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AI and Digital Marketing

AI and Digital Marketing

In many companies, Digital Marketing professionals are rapidly adopting Artificial Intelligence (AI) , recognizing its transformative potential. However, to make the most of this technology, it is crucial for marketing managers to understand the different applications of AI in Digital Marketing and how they might evolve over time. Classifying AI based on its level of intelligence can help companies strategically plan which technologies to deploy and when.

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5 ways to use AI in Digital Marketing to improve your strategy

5 ways to use AI in Digital Marketing to improve your strategy

Artificial Intelligence (AI) has revolutionized society in the last year and, specifically, has altered Digital Marketing. Today, AI-based tools are used to write posts, manage customer queries, or forecast future demands, among other functions.

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BTL advertising, creative strategy that connects your company with your clients

BTL advertising, creative strategy that connects your company with your clients

Are you looking for a creative way that differentiates you from the competition before the audience and allows you to initiate brand positioning and recognition? Below the Line (BTL) advertising is one of the best promotion strategies to reach your target audience.

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How to start using HubSpot?

How to start using HubSpot?

HubSpot is a powerful tool that helps businesses of all sizes with their marketing, sales, customer service, content management, and operations processes. Designed with the premise of being a simple, but highly effective solution, HubSpot becomes your ally to address all your business needs.

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