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What is a marketplace and why is it a business opportunity?

What is a marketplace and why is it a business opportunity?

More than two decades have passed since the creation of Ebay , one of the pioneers in the marketplace concept . Since then, numerous initiatives have emerged due to its widespread popularity and ability to facilitate business transactions around the world.

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How to improve the conversion rate of your website?

How to improve the conversion rate of your website?

The main objective of companies that have an online presence is to increase their income. To achieve this, they use strategies such as SEO and SEM to attract a greater flow of visitors to their website, which generally translates into increased data and possible sales.

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How to use HubSpot to generate leads?

How to use HubSpot to generate leads?

Leads are essential to boost a company's sales. With the help of HubSpot , it is possible to convert website visits into leads and also customers. Lead generation involves identifying potential customers from website visitors, and the key lies in interacting effectively with them.

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Boost your Lead Generation strategy: 5 techniques to achieve them

Boost your Lead Generation strategy: 5 techniques to achieve them

Loyalty of our subscribers is very important to generate sales opportunities. However, we cannot ignore l. In this article, we will show you 5 techniques that you should apply to get new potential clients to approach your company.

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AI in B2B sales: how it is used and its greatest benefits

AI in B2B sales: how it is used and its greatest benefits

Artificial Intelligence (AI) has entered society with force and is revolutionizing all sectors. In the business world, salespeople have always distinguished themselves by taking advantage of tools that streamline processes, save time, and create a more personalized experience for potential customers.

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