Since the emergence of ChatGPT a couple of years ago, generative AI has become popular in our society. This technology has arrived with force due to all the advantages it offers. However, not all people know how to get the most out of this tool. Mastering Prompt engineering is key to taking advantage of the use of generative AI in your company.
Lately, transactional SEO architecture is gaining strength , a web positioning strategy that is becoming increasingly popular among companies, as it allows them to attract qualified traffic to the business's own website. Companies that adopt this strategy are better achieving their objectives.
When a company wants to have a presence on the internet, what it needs is to gain traffic, but when it wants to sell online what it is looking for is qualified traffic that converts into sales . In other words, it's not just about attracting visitors to a website, but about attracting those who have a real interest in our products or services and are more likely to make a purchase.
Are you looking for the best way to capture B2B leads ? Capturing leads is one of the main concerns for many companies, especially those that operate in business-oriented (B2B) commercial environments.
Big Data is a gem for companies, but, in recent years, it has posed a series of challenges. Companies have begun to worry about key aspects for their use such as storage, management, governance or the use we give to the data.