In today’s saturated and ever-changing business environment, creativity emerges as an essential pillar for driving growth. According to the CMO Report 2024 by Dentsu Creative, 89% of Chief Marketing Officers (CMOs) consider creativity an absolutely crucial factor in advancing their companies. This consensus highlights the importance of innovative ideas in an increasingly competitive market.
Do you want to have a team that accompanies you in your daily tasks and is available whenever you want? Google has introduced a new feature in its artificial intelligence ecosystem, Google Gemini : Gems , personalized versions of its virtual assistant designed to adapt to specific needs, which allow companies and users to create assistants specialized in specific fields or with particular types of response.
In an increasingly interconnected world, technology is not only keeping pace with the pace of change, it’s leading it. Microsoft Ignite 2024, the annual event that brings together developers and technology professionals, presented a revolutionary vision for Microsoft Teams .
Account-Based Marketing (ABM) campaign optimization has taken a significant leap forward thanks to the use of predictive models based on artificial intelligence (AI).
Personalization has become a fundamental pillar for success in B2B sales , especially when setting up appointments with potential clients.
