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Google Ads 2025 Updates: Performance Max Utility Indicator

Google Ads 2025 Updates: Performance Max Utility Indicator

In the latest edition of Marketing Livestream, the virtual event where Google shares its latest innovations in digital marketing, the updates to Performance Max for 2025 were introduced. Among the most notable new features is the Utility Indicator, a tool designed to optimise the performance of advertising campaigns.

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How to Generate More Leads with TikTok

How to Generate More Leads with TikTok

TikTok is one of the fastest-growing social networks today, attracting numerous brands looking to promote their products to its audience.

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What's New in HubSpot for 2025

What's New in HubSpot for 2025

Looking to optimise your online marketing strategy in 2025 and need a trusted partner? HubSpot has established itself as one of the leading content management platforms, experiencing consistent growth in recent years. Recently, it has launched a series of key innovations that further enhance its potential for driving digital marketing.

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Google’s AI, Gemini, Releases Its Latest Version to All Users

Google’s AI, Gemini, Releases Its Latest Version to All Users

Google is determined not to fall behind in the race for the best AI tool on the market. In recent days, it has started offering Gemini 2.0 to users with a basic and free service.

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TikTok: The Best Tool to Grow Your IT Business

TikTok: The Best Tool to Grow Your IT Business

In today’s digital landscape, TikTok has emerged as a dynamic and versatile platform, offering B2B companies in the IT sector unique opportunities to generate business and expand their reach.

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